Apple's+new+ipod+volume+licensing+information

[|Learning In Hand Blog Entry] from Tony Vincent to Explain the Impact of Apple's New Volume Licensing Agreement on School carts

Original E-mail received from Mark Billington, Nebraska's K-12 Apple Rep

X-Default-Received-SPF: pass (skip=forwardok (res=PASS)) x-ip-name=162.127.60.177; X-AuditID: 1180711d-b7bd5ae0000018e2-57-4c61941a7231 From: Mark Billington  Subject: [Possible SPAM]New Apple app volume purchasing program Date: Tue, 10 Aug 2010 13:00:46 -0500 Cc: Jeff Ochsner , Hello all

Welcome back!

Apple is pleased to announce the App Store Volume Purchase Program. The App Store Volume Purchase Program makes it easy for US educational institutions to purchase apps for iPad, iPhone, and iPod in volume and distribute those apps to end users of the institution. The App Store Volume Purchase Program will allow qualified US educational institutions to use purchase orders and other payment options and will recognize the tax status of the purchasing institution and bill accordingly. As part of this announcement Apple will be providing education pricing on Pages, Keynote, and Numbers for the iPad.

More information is available here: http://www.apple.com/itunes/education/ Volume Purchase Program information and App Store Volume Purchase Program entrance http://volume.itunes.apple.com/

The basic flow of the program is below:

1) The school authorizes an Authorized Purchaser (probably the purchasing Agent). There is no limit to the number of Authorized Purchasers per district.

The Authorized Purchaser then purchases a Volume Voucher or vouchers (key values between $100 and $10,000) via a PO, PCard, or other traditional purchasing method.

2) The Authorized Purchaser will then receive a Volume Voucher which can be given to a Program Facilitator (probably Dir. of Tech) There is no limit to the number of Program Facilitators per district.

The Program Facilitator then adds the Volume Voucher to a NEW iTunes Facilitator account. The Apps can then be "purchased" through this account. Upon purchase, the Facilitator will receive an activation code for each copy of the app purchased. The codes can then be distributed to the individual end users to finish the purchase of only the designated app from within their individual iTunes account. The code will only allow the end user to "buy" the designated app.

It is recommended to purchase individual volume vouchers for each individual Program Facilitator or program. Balances can not be combined across multiple facilitators.

There is a very strong history and tracking component to this program for a school to track which codes have been activated. This will allow you to make sure you are effectively utilizing your purchases.

In addition to the purchasing methodology changes there are two other changes as part of the program. Apple is announcing a new pricing structure for Apps that are included in the new Volume Purchase Program. All purchases of 20 copies or more of an individual app are now priced at 50% of the standard pricing.

Licensing through this program is now based on a per device (iPod/iPad) basis. Although this change will impact pricing for some districts, the pricing change will more than likely be minimal, and it will make it much easier as a district to manage iPod and iPad app purchases.

I will be calling many of you to discuss this new program. But, If you have questions don't hesitate to call.

Thanks

Mark Billington